Don’t be fooled into thinking that because you serve a small geographic area, search engine optimization, or getting your website to the top of the search results isn’t important.

More and more consumers are turning to the internet for phone numbers, local services and information about what you do and where you’re located. The internet has become the telephone book for many of us. No longer do we thumb through the pages looking for a glass shop - instead we type “auto glass repair my-town, my-state” and choose the listing that looks most inviting.

There are lots of ways to improve your search results ranking; here are just a few that you can start today that will move your website up into the top search results for your local community:

1. Optimize the content on your web pages for your local area service
2. Start developing links with other local companies in your service area
3. Get your website listed in the appropriate local and industry directories

Here are a few examples of directories to consider:

Industry-related and local directories:

• www.cybercommmarketing.com
• www.glassrepair.com
• www.local.com
• www.dmoz.org

Make sure your listings are correct, that you take advantage of your local search terms when linking to others and check your listings regularly to make sure your site listing is valid and showing on the right page.

This entry was posted on Monday, October 22nd, 2007 at 8:47 am and is filed under Search Engine Optimization. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.